Effective Date: December 20, 2015
Revised: November 1, 2020
Thank you for your interest in this online automotive shopping quote form (the “Form”), which is operated by Detroit Trading Services, LLC (“Detroit Trading”). We encourage you to read the following Privacy Statement, which outlines how the Form and Detroit Trading collects, uses and maintains personal information from Form users. This Privacy Statement also outlines your rights as a consumer.
The Form provides users with various services, including an online platform that enables users to (1) comparison shop new and/or used vehicle pricing based on style, segment, brand, payment amount or other configurations determined by Detroit Trading in its sole discretion; (2) fill out online quote forms to ask dealers and/or authorized brand representatives questions, receive pricing information, learn about available manufacturer incentives, estimate the trade-in value of a vehicle and/or be placed in contact with an original equipment manufacturer, local vehicle dealer and/or seller; and (3) learn more about pricing on new and/or used vehicle inventory through a toll free telephone number (the “Services”). By using the Form or by providing personal information to us, you agree to the terms set forth below (the “Terms”). We respect your privacy when you use our Form.
This Privacy Statement covers Detroit Trading’s use of the personal information you submit. Personal information is information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household, and includes your first and last name, home mailing address, email address, phone number and/or any additional information that is not otherwise publicly available (“Personal Information”).
This policy does not cover the practices of companies that Detroit Trading does not own or control, or to people that Detroit Trading does not employ or manage, or to information collected by means other than those provided on this Form.
Information Detroit Trading Collects About You
Detroit Trading collects two (2) broad categories of Personal Information from individuals who use its Form:
Personal Information Collected on Behalf of our Clients. Detroit Trading collects Personal Information on behalf of our Clients and acting as a service provider when you:
Personal Information Collected to Operate our Services: In addition to collecting Personal Information on behalf of our clients, Detroit Trading collects Personal Information as follows
How Detroit Trading Uses and Shares the Personal Information It Collects
When Detroit Trading collects Personal Information on behalf of a Client, the Personal Information collected is provided to that Client and the Client uses the information to provide you with the products and services you requested. The Client may follow up with you about the nature of your request or use your Personal Information to communicate with you about your request in accordance to their respective privacy statements and/or privacy policies, which you can access via visiting the applicable Client’s website, scrolling to the footer and clicking on the applicable link. As service providers, we provide this information to our Clients pursuant to a written contract, in response to the business purpose of responding to your request for more information about the purchase, finance and/or service of a motor vehicle and in return for compensation provided by our Clients or otherwise. After you have used our Form and consented to receiving additional information about the purchase and/or finance of an automobile, we may also contact you with a manually dialed phone call and/or an additional communication to request and/or share additional information about your request.
In regards to the Personal Information collected to operate our services, we may use and share it in the following ways:
Transferability Notice. By providing us with your Personal Information, you expressly consent to the onward transfer of this Personal Information to our Clients so that they can follow up to your request. You understand that your Personal Information will be used in accordance to the terms of the Privacy Statements and/or Privacy Policies of those Clients.
Verification of Vendors and Partners. As noted above, we may share your Personal Information – whether for compensation or otherwise – with Clients with whom we have a contractual relationship as a service provider and who wish to do business, or attempt to do business with you, so that they can follow up to your request regarding the purchase and/or finance of a motor vehicle. While we use good faith efforts to verify that such entities will promote products and services in response to the requests made by you while using our Form, we cannot, and do not, endorse them unless we expressly state otherwise.
Your Express Consent. By using the services on this Form, you expressly consent to give to us and to our Clients the right to contact you and to attempt to sell, finance and/or service a motor vehicle. Such contact may be made to the number that you provide, whether land line number or mobile phone number, using automated telephone dialing systems, text and/or pre-recorded messages. By submitting a quote form, you expressly consent to these methods of contact and the onward transfer of your consent to the parties who will be contacting you about your request. You also expressly consent to the packaging of your information and transaction of your information – for compensation or otherwise – to a vehicle seller or related party as a sales lead.
Your use of this Form establishes a business or other applicable relationship with us for purposes of CAN-SPAM, the Telephone Consumer Protection Act and all other applicable law that addresses unsolicited commercial communications.
If you wish us to learn more about the data that we collect, opt-out from communications and/or refrain from providing your Personal Information in this manner, please see the opt-out information and contact information provided below.
You might be able to exercise choices regarding such companies using third-party tools. Information about those third-party tools is available at http://www.networkadvertising.org/choices/ and http://www.aboutads.info/choices/.
Additionally, most web browsers include a “do not track” setting. There is a lack of certainty among companies on the web about the impact of the setting on the information collected. If you enable that setting, it will not change what information is exchanged with your computer, or how that information is used, when you visit our website(s).
Detroit Trading uses commercially reasonable administrative, technical, personnel, and physical security measures designed to safeguard information about you in our possession against loss, theft and unauthorized use, disclosure or modification. Despite these measures, we cannot guarantee perfect security of networks, servers and databases we operate or that are operated on our behalf.
Your Data Rights
With regards to Personal Information Collected on Behalf of our Clients, you may have rights as stated in the respective privacy statements and/or privacy policies of the Client, which you can exercise following the steps outlined in their privacy notices which are accessible via visiting the applicable Client’s website, scrolling to the footer and clicking on the applicable link.
With regards to Personal Information Collected to Operate our Services Detroit Trading provides Form users the rights described below:
Methods to Submit a Request:
Detroit Trading will comply with such requests as soon as is commercially practicable. This compliance may involve batch processing and other processes that may take ten (10) days or longer to process.
Limitations. Because your privacy is important to us, Detroit Trading extends the rights described above to all Form users regardless of whether they reside in a State that mandates them or not. Please note that your rights are subject to certain conditions and exceptions. For States that mandate and regulate these rights, Detroit Trading will comply with applicable law which provides for limitations (such as limitations under California law to the right to know based on our compliance with evidentiary privileges recognized under California Law) and exceptions (such as exceptions to the California right to erase under Cal. Civ. Code Sec. 1798.105(d).) For States where these rights are not mandated under applicable law, Detroit Trading will follow its own internal policies and procedures to consider and grant the rights and establish appropriate limitations.
Please also note that, on a case by case basis and in compliance with the California Consumer Privacy Act and any other state or federal statutes governing the collection and storage of Personal Information, we may continue to keep your Personal Information and any related information to the extent necessary to respond to any request involving your data rights above and/or respond to any governmental or legal proceedings.
Opt-Out Rescission. If you opt out per the process set forth above, but then either (a) provide your Personal Information to us again using the Form, (b) provide your Personal Information to us again using a related Form owned by a Detroit Trading affiliate or parent or (c) under other circumstances permit us to use your Personal Information, then we will regard your opt-out as rescinded.
Detroit Trading does not share Personal Information it collects to operate its services with third parties who are not Clients for the marketing purposes of those third parties who are not Clients.
Changes to this Privacy Statement
Detroit Trading may update this policy from time to time. If we make changes, we will revise the date at the top of this Privacy Statement. In some cases, we will also email users who have opted to receive communications from us, notifying them of the changes.
Other important information
The services that Detroit Trading offers on this Form are intended to be used by residents of the fifty (50) United States who are of the legal age to purchase and operate a motor vehicle in their state of residence. The information that these persons provide is stored on secure servers located in the United States.
DisputesThis Privacy Statement, the use of your Personal Information and any dispute you may have related to such is governed by the laws of the State of Michigan, USA. By accessing this Form and by using the services offered on the Form, you consent to the exclusive jurisdiction and venue of the courts in Oakland County, Michigan, USA.
Questions and Suggestions
If you have questions or suggestions about this Privacy Statement or any experience you have had with this Form, please contact our parent company at:
Detroit Trading Services, LLC
Attn: Privacy Statement Inquiries
13335 15 Mile Road
Sterling Heights, MI 48312-4271
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